GAMESWORD, a corporation spanning both gaming and cultural/creative sectors, initially occupied a small apartment in a Taipei alley, housing fewer than 50 employees. Following strategic adjustments, the company experienced rapid growth. The resulting increase in staff, especially during the global pandemic where the mobile gaming sector excelled, necessitated a significant office expansion and partitioning project.
Expert Planning and Communication Bridge the Gap, AURORA Furniture Earns Recognition
Thanks to the popularity of mobile devices, mobile gaming captivates everyone from commuters and students to homemakers. GAMESWORD, focusing on the gaming and creative sectors, embarked on its second expansion, leasing an entire 400-ping floor in the same building. When planning the new office style, the AURORA team presented an unexpectedly comprehensive integrated plan, helping GAMESWORD design a workplace that truly reflects its vibrant and dynamic corporate style.
For a client unfamiliar with detailed office renovation—including flooring, ceiling, walls, electrical work, circulation planning, and spatial precision—the AURORA team provided detailed explanations and immediate communication. This proactive approach prevented misunderstandings related to construction methods and cost concepts.
The Design Proposal for the New Office Received High Recognition and Acceptance
The Design Proposal for the New Office Received High Recognition and Acceptance
A runway-themed carpet, encircling the entire office, acts like a perpetual source of innovative energy, linking the dynamic flow of the whole space!
Bold Color Palettes Compose the Melody of Innovation
The modular office carpet design was strategically pieced together to form a distinctive runway motif, establishing a signature highlight of the office.
Breaking Boundaries While Ensuring Functionality
The design successfully preserved the initial concept of a dynamic and vibrant space while planning areas efficiently according to their purpose. Lattice screen dividers, combined with differentiated carpet colors, visually delineate the semi-open reception area.
Custom Runway Carpet Weaving Competition into the Workspace
GAMESWORD's office design focuses on "youth" and "vitality," incorporating the corporate identity color—orange—alongside the workstation system as the primary furniture configuration. The ultimate design highlight, however, is the "runway carpet." The AURORA team proposed using highly adaptable carpet tiles and, referencing international office designs, boldly incorporated a runway element into the plans.
Laying the carpet to form the runway motif was a challenging task: the track had to curve around the employee workstations, requiring precise measurement so that the outer desk legs aligned perfectly with the runway edge, and the arc itself demanded meticulous execution. Ultimately, a successful 360-degree circuit was achieved around the office.
Large wall graphics were used to embody the corporate culture. The graphics reference the runway pattern and feature showcases of each mobile game product, creating a cohesive and thematic corridor design. The columns in the staff area were also adorned with large-format corporate identity graphics. Through close consultation with the client, the AURORA team ensured visual consistency throughout the renovation and design process.
Additionally, dedicated areas for special needs, such as a streaming studio, nursing room, and lounge, were made comfortable using varied carpet colors and suitable furniture. The game room, featuring a red carpet and modular sofas, creates an immersive mobile gaming zone where users can play freely.
Subtle Creativity in Details Imparts a Sense of "Visual Flow"
The highly critical reception desk and LOGO wall were designed to maximize the saturation of the corporate identity colors—blue and orange. This demanded careful attention to material texture when selecting coatings. The intricate shape of the LOGO required precise acrylic fabrication. Illuminated by an $\text{LED}$ light box, the dragon motif achieves a sharp, illuminated gaze. This commanding and vibrant feature wall immediately conveys GAMESWORD's "Gravity + Velocity," inviting clients to soar into boundless possibilities.
The "Guest Waiting Area" is defined by curved, wooden lattice screens. Different colored carpets are used for clear spatial distinction. The lattice design, deviating from traditional enclosed office partitions, maintains visual transparency and reduces the sense of spatial confinement.
Integrated Planning and Design Infuse the Workplace with Unparalleled Imagination
The AURORA team provided fully integrated office planning and design, balancing spatial aesthetics with furniture functionality.
Within this highly creative environment, the office furniture acts as a functional and high-performing element. Subtly blending into the setting without overpowering the design, the furniture becomes an integral component of the creative workspace.
Recognizing the trend toward integrated workplace renovation and design, AURORA Furniture is actively championing this all-in-one planning approach.
When dealing with large-scale projects involving multiple construction interfaces, challenges are inevitable. Leveraging its professional ethos and extensive experience, AURORA assists clients in creating exceptional workplaces while simultaneously enhancing their brand value.
For inquiries on Design, Furniture, or Partitioning, contact us below or call 0809-068-588 for dedicated service.
